Now is the time to go fail on purpose .. taste stuff, try new things, follow your curiosity, mess up. I promise you, no one cares. It’s just your mind 🧠 convincing you that they do. Failing on purpose is about you going on the offense to actually win.
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Check out another series on my channel:
Business Meetings: https://www.youtube.com/watch?v=wILI_VV6z4Y&list=PLfA33-E9P7FCTIY62wkqZ-E1cwpc2hxBJ
Gary Vaynerchuk Original Films: https://youtube.com/playlist?list=PLfA33-E9P7FAvnrOcgy4MvIcCXxoyjuku
Trash Talk: https://youtube.com/playlist?list=PLfA33-E9P7FDelN4bXFgtJuczC9HHmm2-
Gary Vaynerchuk is a serial entrepreneur, and serves as the Chairman of VaynerX, the CEO of VaynerMedia and the Creator & CEO of VeeFriends.
Gary is considered one of the leading global minds on what’s next in culture, relevance and the internet. Known as “GaryVee” he is described as one of the most forward thinkers in business – he acutely recognizes trends and patterns early to help others understand how these shifts impact markets and consumer behavior. Whether its emerging artists, esports, NFT investing or digital communications, Gary understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase and Uber.
Gary is an entrepreneur at heart — he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full service advertising agency, VaynerMedia which has offices in NY, LA, London, Mexico City, LATAM and Singapore. VaynerMedia is part of the VaynerX holding company which also includes VaynerProductions, VaynerNFT, Gallery Media Group, The Sasha Group, Tracer, VaynerSpeakers, VaynerTalent, and VaynerCommerce. Gary is also the Co-Founder of VaynerSports, Resy and Empathy Wines. Gary guided both Resy and Empathy to successful exits — both were sold respectively to American Express and Constellation Brands. He’s also a Board Member at Candy Digital, Co-Founder of VCR Group, Co-Founder of ArtOfficial, and Creator & CEO of VeeFriends. Gary was recently named to the Fortune list of the Top 50 Influential people in the NFT industry.
In addition to running multiple businesses, Gary documents his life daily as a CEO through his social media channels which has more than 34 million followers and garnishes over 272 million monthly impressions/views across all platforms. His podcast ‘The GaryVee Audio Experience’ ranks among the top podcasts globally. He is a five-time New York Times Best-Selling Author and one of the most highly sought after public speakers.
Gary serves on the board of MikMak, Bojangles Restaurants, and Pencils of Promise. He is also a longtime Well Member of Charity:Water.
How to Use a Content Strategy to Drive Traffic and Increase Conversions
There is more to marketing than just putting a price on your product and hoping for the best. For instance, a well thought out content strategy can help drive traffic and increase conversions. This is especially true for digital products like e-books, software, and other multimedia content. The same techniques can be applied to physical products too.
A content library is a great way to improve brand awareness and get the word out about your company. It can also help promote your authority status in the industry. Creating and implementing a content strategy is a good idea for businesses of all sizes, and can be as simple as creating a blog or as involved as building a database.
Using a content marketing strategy can be an effective way to boost traffic to your site and build a database of customer contact information. Content marketing can be as simple as writing a blog, or it can involve creating video content, hosting webinars, or offering a series of ebooks. For instance, an e-book might be a good way to keep customers coming back for more.
It is not uncommon to find digital products marketed on the same primary channels as physical goods. A great example is eBay, which is a popular online auction and e-commerce platform. The same concept can be used for mobile advertising, which is a great way to reach a targeted audience on the go. The same is true for social media marketing. Facebook is a great example, as it has a large network of publishers, affiliate brands, and media outlets.