2023 blue print : macro content and the proper platforms to distribute.. pay close attention here and understand that attributes moves day by day and most of you are over investing in. Instagram when the opportunity is being distributed elsewhere .. and don’t forget it’s not “OR” it’s “AND” .. listen carefully 🧡🧡🧡 P.S. and you don’t need a team .. I had no one for 5 years + I just focused on the model and pls get serious about YouTube shorts , Tiktok and fb pages are back too !
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Check out another series on my channel:
Business Meetings: https://www.youtube.com/watch?v=wILI_VV6z4Y&list=PLfA33-E9P7FCTIY62wkqZ-E1cwpc2hxBJ
Gary Vaynerchuk Original Films: https://youtube.com/playlist?list=PLfA33-E9P7FAvnrOcgy4MvIcCXxoyjuku
Trash Talk: https://youtube.com/playlist?list=PLfA33-E9P7FDelN4bXFgtJuczC9HHmm2-
Gary Vaynerchuk is a serial entrepreneur, and serves as the Chairman of VaynerX, the CEO of VaynerMedia and the Creator & CEO of VeeFriends.
Gary is considered one of the leading global minds on what’s next in culture, relevance and the internet. Known as “GaryVee” he is described as one of the most forward thinkers in business – he acutely recognizes trends and patterns early to help others understand how these shifts impact markets and consumer behavior. Whether its emerging artists, esports, NFT investing or digital communications, Gary understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase and Uber.
Gary is an entrepreneur at heart — he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full service advertising agency, VaynerMedia which has offices in NY, LA, London, Mexico City, LATAM and Singapore. VaynerMedia is part of the VaynerX holding company which also includes VaynerProductions, VaynerNFT, Gallery Media Group, The Sasha Group, Tracer, VaynerSpeakers, VaynerTalent, and VaynerCommerce. Gary is also the Co-Founder of VaynerSports, Resy and Empathy Wines. Gary guided both Resy and Empathy to successful exits — both were sold respectively to American Express and Constellation Brands. He’s also a Board Member at Candy Digital, Co-Founder of VCR Group, Co-Founder of ArtOfficial, and Creator & CEO of VeeFriends. Gary was recently named to the Fortune list of the Top 50 Influential people in the NFT industry.
In addition to running multiple businesses, Gary documents his life daily as a CEO through his social media channels which has more than 34 million followers and garnishes over 272 million monthly impressions/views across all platforms. His podcast ‘The GaryVee Audio Experience’ ranks among the top podcasts globally. He is a five-time New York Times Best-Selling Author and one of the most highly sought after public speakers.
Gary serves on the board of GymShark, MikMak, Bojangles Restaurants, and Pencils of Promise. He is also a longtime Well Member of Charity:Water.
Take Your Message to the Customer
With 45% of all shopping conducted on mobile devices, it is important for marketers to take their message to the customer. People use their phones to research, compare prices, and even make purchases. According to the Pew Research Center, Millennials are people born between 1981 and 1997. This group is a critical target for marketers, and this demographic is the fastest growing segment of the internet. To capture their attention, marketers need to take their message to the customer.
Traditional marketing includes print ads, billboards, television and radio advertisements. However, these forms of advertising were prohibitively expensive and difficult to measure. Traditional marketing methods also did not allow for controlled experimentation, as it was difficult to conduct studies on the results. Today, online businesses can participate in marketing with little or no cost, allowing them to test the effectiveness of a campaign. Using customer focus groups, online marketers can measure and improve their efforts through ad tests.
Content marketing uses storytelling and information sharing to engage with consumers. It can be in the form of blog posts, social media posts, video content, and email marketing publications. Content must be optimized for mobile devices to increase reach. 85% of Americans own a cell phone, making content marketing an excellent opportunity for businesses with a wide target audience. It’s also a proven way to gain trust with consumers and earn many sales over time. The following are some of the most common forms of content marketing.